Moonlighters Dilema: Guide to Starting a Startup Partime

March 1st, 2007 by ezran

It’s 11:30 p.m. after a long day at work, the dryer is spinning and I am starting a blog entry. There is a strong temptation for me to just drop this blog post and wait for a better time to write it. Such temptations are much too familiar, and have been entertained way too many times. Consequently, this is only the second Buzzoo blog post, a month after the blog launch…

I am sure time management issue is an issue that many people share, especially by other moonlighters like us. (Per Wikipedia, moonlighting is the practice of performing an additional job which is separate from a person’s day job.) People moonlight for many different reasons. For some, the reason can be the much needed money that extends their live lines. For the rest of us, Buzzoo developers including, it is the fulfillment of personal dreams.

In the recent rise of personal entrepreneurship, kindled by Paul Graham and the like, many people took the challenge of starting their own startups. This is manifested clearly by the flood of endless Web 2.0 sites that are still popping out everyday. Many of us run the site as a night jobs, we are the struggling moonlighters.

For whatever it’s worth, I am tempted to share the what I’ve learned about moonlighting to you. If it can inspire one or two moonlighters out there, my day is made.

1. Keep the fire going.
One day I was driving home from a trade show with my career mentor. He was the founder of the company where I work my day job. I shared with him that I was working on something on my own (not buzzoo at that time). While he was excited about my efforts, he painted a gloomy picture saying how unlikely someone can be successful moonlighting a startup.

His argument is harmonious to ideas that Paul Graham said numerous times. To grow a successful startup, founders need to have the killer/animal instinct. Fulltimers who are betting their bread and butter are likely to have this, while moonlighters can easily raise the white flag, and still have a living from their day jobs. Kevin Rose would have a much higher drive to success as he was betting his house payments for Digg. Whereas me, I have to continually push myself to do something for Buzzoo.

Moonlighters, be aware that we are handicapped on this front. It’s not just about how much time we can put in, but how much heart and soul. There will be times when motivation is hard to find. In those days, you have to yield to a strong discipline to keep going. Once you stop, you are in danger to stop forever.

2. As always, it’s possible.
Although my mentor painted a gloomy picture for moonlighters, there are certainly success stories.

One posterchild of Web 2.0 sites was born by a maniac moonlighter. When Joshua Schachter shared his success story about del.icio.us in the Startup School 2006, he mentioned that del.icio.us was not his first project. It was his sixth or seventh. Some of his previous ones failed so miserably, he let the domain name taken by other people. He failed but he kept going, and some unthinkable miracle happened.

The chance of making it while moonlighting is certainly greater than zero. This means that a moonlighter just need to keep on trying. Per probabilistic laws, the chance for success is higher as someone continues to try. Furthermore, good entrepreneurs should learn and grow as they learn from failures. Their chances should grow with that.

3. Work in chunks of time.
One luxury item that moonlighters don’t always have is a span of continuous time to work. If this is the case for you, the first task that you have to do is to reorganize your schedules. You have to strive to have some continuous hours to work. In my experience, working for three straight hours yields much more than working for five sessions one hour each.

4. Close an ear and an eye.
The last thing that moonlighters need is distraction, especially when continuous working hours are rare and few. There are so much noise in the Internet, enough to fill up our heads with endless string of junk thoughts. Worse yet, when we do that, we often justify the effort as ‘planning’ or ‘research.’ While these things are critical for the success of anything, if your plan changes too many times before you can implement anything, then you are obviously distracted. Reduce your intake of noise from the Internet, and spend more time in implementation.

These four thoughts are what I can offer so far. I hope they worth something for someone. I’d share more as I learn more, and I hope you would too… Please share your stories and thoughts with us. We are too, struggling moonlighters.

12 Responses to “Moonlighters Dilema: Guide to Starting a Startup Partime”

  1. Rhett Maxwell Says:

    Thanks for the post.

  2. Abhijit Gadgil Says:

    Couldn’t agree to you more, being a moonlighter myself.

    Actually, I just wanted to add one more point that is “If you are moonlighting.. its better to have a team of two. One of the two will keep the fire burning…. But scaling beyond two is difficult” In our case its pilot (Siddharth) who’s doing that most of the times and me doing it some times, but overall the progress is pretty good so far.

    Comments?

  3. Joe Entrepreneur Says:

    This is GREAT Post.
    Yes, I remember getting little bit discouraged whenever I read Paul Grahams writings about how important it is to be devoted Full-Time and only hackers can do this best.
    Well being moonlighter myself, I see things differently. What I know is that Persistence is key and having faith is key. Persistance is important because it is harder to finish the job than just to start it.

    Not sure what others think but I am working on building this Social Market Place http://www.onista.com for last 5-6 months (by myself all moonlighting) and I am well on the course have launch within next 2 months.
    Yes it took me longer than usual, but I am confident that I am finishing the job.
    After launch, then I will see the response from users and then I can decide if I need to do this full time or not.

    My suggestion to moonlighters is that, Have faith and be persistent and focussed. Things will happen.

  4. David Smit Says:

    Kevin Rose was still doing TechTV while the first version of Digg was launched. I think by the time he started working on digg permanently he was pretty sure it was going to be a success.

    I believe that Moonlighting is the way to start a startup.

  5. Joe Entrepreneur Says:

    Wow. I did not knew about Kevin Rose launched digg while he was at TechTV. That is inspiring. Thanks for the info David.

  6. Pmasy Flox Says:

    Great post!

    Not all ideas are destined to become successful startups. Monlighting to get a beta/prototype out can be very valuable in getting a feel for the market interest and size.

    I have been moonlighting to create a “Charting Server” and have got a Amazon Sales Rank Charting Server out at http://charteo.us. The response hasn’t been what I had imagined. I even bought adwords for “[Amazon] Sales Rank” to get an estimate of the market size by counting impressions per day. Guess what? Less than 50-75 people make this query every day — certainly not enough to sustain a startup or any business.

    Ofcourse there are startups that create their own market!

  7. Social Bookmarking Is Officially Too Social « Lugnut & Horsefly Says:

    […] This image is from here […]

  8. Joe Entrepreneur Says:

    Recently I added more information (FAQ) on http://www.onista.com and also added a simple form where interested people can provide their email address so I can let them know when actual application will become available for public use.

    It was GREAT to see someone entering first email address there. The entered address is fad@das.com (Sounds fake) but it is good to knwo that someone is actually looking at the site.

  9. noname-community project Says:

    Teilzeit-Startup…

    Es wird einem immer eingetrichtert, wenn du was machst, mach es komplett richtig oder lass es komplett sein. Will man nun ein etwas größeres Projekt angehen und das Ganze auch ordentlich durchziehen, Marketing, Design und Code, dann steht man vor der…

  10. Rami Says:

    Great post ezran; I struggle with this too; I have a fulltime job, part-time school and http://WorkHack.com. I agree with you that long chunks of time are better; I am most productive on a 12 hours stretch on a weekend where I design and program. For shorter chunks over the week, I blog, answer feedback and take care of marketing.

    Good luck on your app.

  11. Buzzoo » Blog Archive » GTD: How to Deal with Myriads of Pesky Little Things Says:

    […] Buzzoo A zoo of the most recent buzz « Moonlighters Dilema: Guide to Starting a Startup Partime […]

  12. Starting a Startup Says:

    Sticking with it and determination are key, no one can deny that at all its critical. There will be times when you cannot be bothered to do anything but you just have to keep pressing.

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